Media and Press Policy

Media Use Guidelines

This Media and Press Policy explains how journalists, bloggers, commentators, creators, researchers, and media outlets may quote, reference, discuss, or contact IT SUCKS!. It covers quotation rules, context, sarcasm, branding use, interview requests, corrections, republication limits, and AI-generated summaries. The policy makes clear that IT SUCKS! may be discussed or quoted, but not misrepresented, selectively edited, or stripped of context for dramatic nonsense.

I. Purpose

This Media and Press Policy explains how journalists, bloggers, commentators, researchers, creators, media outlets, and other interested people may refer to, quote, discuss, or contact IT SUCKS!

IT SUCKS! publishes opinion, commentary, criticism, satire, frustration, sarcasm, and observations about public nonsense, bad decisions, questionable behavior, absurd systems, corporate clownery, political stupidity, media failures, and other things that deserve an eye roll.

The website may be quoted or discussed, but context matters.

II. Quoting IT SUCKS!

Short quotations from IT SUCKS! may be used for commentary, reporting, criticism, discussion, or reference, provided that the quotation is accurate and not misleading.

When quoting the website, please include:

  • the name IT SUCKS!;
  • the article title, where relevant;
  • a link to the original page on www.ItSucks.fyi;
  • enough context so the quote is not twisted into something it was not meant to say.

Do not selectively quote one sentence in a way that changes the meaning, removes sarcasm, hides context, or turns obvious frustration into something more dramatic than it is.

III. Sarcasm, Jokes, and Tone

IT SUCKS! may use sarcasm, exaggeration, humor, frustration, rude words, and direct opinion.

However, the use of sarcasm or humor does not mean the subject matter is not serious. Many articles may discuss real events, public decisions, corporate behavior, media failures, political statements, or other matters that Milan considers genuinely frustrating, misleading, absurd, or worth criticism.

Readers, journalists, and media outlets should consider the full context of each article. Some wording may be humorous or sarcastic, while the underlying point may still be serious.

A joke should not be twisted into a fake allegation. Serious criticism should not be dismissed as “just a joke” simply because the article is written with attitude. Both things can be true: something can be funny, annoying, and serious at the same time.

IV. No Misrepresentation

Media outlets, journalists, bloggers, creators, or other third parties should not:

  • misquote IT SUCKS!;
  • remove important context;
  • present opinion as a factual allegation;
  • present sarcasm as a literal statement;
  • falsely suggest endorsement, partnership, sponsorship, or affiliation;
  • imply that Milan has said something he did not say;
  • use the website name or branding in a misleading way.

If something is unclear, ask before publishing. It is cheaper than making a mess and pretending it was journalism.

V. Use of Branding

The name IT SUCKS! and the website www.ItSucks.fyi may be used to identify the website when reporting, quoting, discussing, or referencing it.

Do not use the name, logo, screenshots, branding, or website design in a way that falsely suggests official approval, partnership, sponsorship, or ownership.

Screenshots may be used for reasonable commentary, reporting, criticism, or reference, provided they are not edited in a misleading way.

VI. Interview and Comment Requests

Media inquiries, interview requests, quote requests, and requests for clarification may be sent to hey@itsucks.fyi

Please include:

  • your name;
  • publication, channel, or organization;
  • topic;
  • deadline;
  • questions;
  • how the response will be used.

Milan may respond, decline, ignore, or reply with dramatic silence depending on time, interest, relevance, and general mood.

VII. Right to Clarify or Respond

If IT SUCKS! is quoted, discussed, criticized, or accused of something in public, Milan may publish a clarification, correction, reply, or commentary about the coverage.

This includes coverage that is inaccurate, misleading, incomplete, lazy, selectively edited, or clearly written by someone who skimmed the article while emotionally overheating.

VIII. Corrections

If a media outlet believes IT SUCKS! has published a factual error, it may request a correction.

Correction requests should include:

  • the article or page concerned;
  • the exact statement believed to be wrong;
  • an explanation of the issue;
  • reliable evidence or source material;
  • the requested correction.

Disagreement with an opinion is not automatically a factual error.

IX. No Obligation to Participate

IT SUCKS! is not required to provide comments, interviews, statements, explanations, background information, emotional support, or emergency quotes to journalists, creators, or media outlets.

No response should be treated as confirmation of anything.

Sometimes silence just means Milan is busy, tired, eating, annoyed, or refusing to feed the nonsense machine.

X. Republishing Content

Full articles from IT SUCKS! may not be copied, republished, scraped, syndicated, translated, or reproduced without permission.

Short excerpts may be used where legally allowed and properly attributed.

Do not copy entire articles and pretend that adding one lazy sentence at the top makes it “commentary.” That trick is old and ugly.

XI. AI, Summaries, and Automated Use

Automated summaries, AI-generated articles, scraped previews, or machine-generated references to IT SUCKS! should not misrepresent the original content.

If AI tools are used to summarize or discuss IT SUCKS!, the user or publisher remains responsible for checking accuracy, context, and meaning.

Robots are not allowed to be stupid and then blame the website.

XII. Changes to This Policy

This Media and Press Policy may be updated from time to time.

The latest version published on www.ItSucks.fyi applies from the moment it is posted.